masterclass
Why it's time to burn the annual marketing plan
April 24th, 2024
45 - 60 minutes
Emma Hodgkinson
About this masterclass
We examine why the annual marketing strategy + plan is a waste of everyone’s time, doesn’t deliver the results you need, and what a better approach might look like.
Highlights
The vicious cycle of the annual marketing process
Breaking the cycle and delivering results aligned to long-term brand and customer behaviour changes
Tips on how to get started
Summary + Conclusion
Date + Time
- 15th May 2024
- 14:00
Location + Duration
-
Online
- 45 - 60 minutes
About the speaker
Emma Hodgkinson
Chief Strategy Officer View LinkedInA customer centric strategist, Emma weaves brand, customer and commercial strands together to form growth driving strategies. Strong client side and agency side experience.
A customer centric strategist, Emma weaves brand, customer and commercial strands together to form growth driving strategies. Strong client side and agency side experience.