masterclass
Why it's time to burn the annual marketing plan
April 24th, 2024
45 - 60 minutes
Emma Hodgkinson
About this masterclass
We examine why the annual marketing strategy + plan is a waste of everyone’s time, doesn’t deliver the results you need, and what a better approach might look like.
Highlights
The vicious cycle of the annual marketing process
Breaking the cycle and delivering results aligned to long-term brand and customer behaviour changes
Tips on how to get started
Summary + Conclusion
Date + Time
- 15th May 2024
- 14:00
Location + Duration
-
Online
- 45 - 60 minutes
About the speaker
Emma Hodgkinson
Strategy & Channel Director View LinkedInA customer centric strategist, Emma weaves brand, customer and commercial strands together to form growth driving strategies. Strong client side and agency side experience.
A customer centric strategist, Emma weaves brand, customer and commercial strands together to form growth driving strategies. Strong client side and agency side experience.